Your 4-Point Facebook Ad-Tracking Strategy for 2014

2017-04-11T21:17:29+00:00 By |Marketing|

Not too long ago, Facebook made some changes to its ad program. Its goal was to help businesses more effectively target their advertising campaigns and measure the results of their efforts. The updates, which enhanced the social network’s buying and reporting tools, let you use conversion tracking pixels to identify your goals and more effectively meet those [...]

3 Business Consderations for 2014

2017-04-11T21:17:30+00:00 By |Marketing|

Sit down with a cup of coffee and contemplate what bad habits you are going to break before the end of 2014 or perhaps it is time to brainstorm your next business innovation that keeps you one step ahead of the competitors.  Here are some areas that might help: 1.  What are your productivity killers? [...]

Get Better Results with your Small Business Google AdWords Campaigns

2017-04-11T21:17:30+00:00 By |Marketing, Marketing Tips, Online Marketing, Small Businesses|

Get Better Results for Small Business on Google AdWords Campaigns There’s a good reason why Google AdWords is popular with online marketers, it provides an effective means of driving new prospects to a company’s website and converting them into customers. Businesses make an average of $2 in revenue for every $1 they spend on AdWords but others make [...]