5 Tips to Get Your Christmas Digital Marketing Organised.

2017-04-11T21:17:23+00:00 By |Christmas Digital Marketing, Digital Marketing, Marketing Tips, Small Businesses|

Christmas Digital Marketing Tips Christmas is coming.  It is that time of year as a small business owner that you are thinking of your Christmas digital marketing and how you can ensure that you have everything in place for your Christmas marketing.  September has slid past, October too and suddenly we are mid-November and it [...]

Choose the Best Email Marketing Tool for your Business in 3 Easy Steps

2017-04-11T21:17:23+00:00 By |Digital Marketing, Marketing Tips, Small Businesses|

Email marketing tools are plentiful so how do you choose the right email marketing software for YOUR business? What are email marketing tools?  Email marketing tools are are simply online software that takes care of the hard work for you when sending emails to multiple people.  That means that they shouldn't MAKE it hard work. [...]

Google Plus Versus Google Maps for Small Business Digital Marketing

2017-04-11T21:17:26+00:00 By |Digital Marketing, Marketing Tips, Search Engine Optimisation|

What is the Difference Between Google Plus and Google Maps and How Does it Help Your Small Business Digital Marketing? Confused about the difference between Google Plus and Google Maps? You are not alone. Small business owners that are used to Yellow Pages as the go to business directory are coming to realise that Google [...]

Google Knowledge Graph – What Small Business Needs to Know

2017-04-11T21:17:26+00:00 By |Marketing Tips, Search Engine Optimisation, Small Businesses|

Google’s Knowledge Graph - A simple guide for small business owners. Google Knowledge Graph has been around since 2012 but few business owners are aware of it. It is used by Google both behind-the-scenes (to help Google improve its search relevancy) and also to present boxes within its search results that provide direct answers.  (Try searching [...]

Top 5 Benefits of Social Media Marketing for Small Business

2017-04-11T21:17:27+00:00 By |Marketing Tips, Small Businesses, Social Media|

We were asked by a customer recently: How do we get more people to see our social media? What are the benefits of social media marketing, and Do you blog? Small business is often targeted by marketers singing the praises of social media marketing. "Promote your brand and grow your business by 500% in just 12 months"   Wow, [...]

2014: Trends in Social Media for Small Business

2017-04-11T21:17:29+00:00 By |Marketing Tips, Small Businesses|

There are three main trends in Social Media that continue to be a focus in 2014: Continued diversification and specialisation of social networking sites.  This presents a continuing challenge for small business owners trying to keep up with social media trends and also the tools and technologies that can help them. Content marketing.  As blogs, [...]

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How to Harness the Power of the Hashtag for Your Small Business Marketing

2017-04-11T21:17:29+00:00 By |Marketing Tips, Social Media|

Using Social Media for Your Small Business Marketing but not hashtags?   Here is a quick rundown to get you started with social media hashtags and how they can help your online marketing: Think of it as a SEO tool for social media. A hashtag can immediately increase your presence in Twitter searches for that word [...]

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Image editing software for digital marketing

2017-04-11T21:17:30+00:00 By |Marketing Tips|

Image Editing for Digital Marketing: We often find ourselves recommending to customers that they make more content for their website posts, social media posts and other digital marketing efforts.  The challenge for many small businesses comes with having the knowledge or tools to create graphics.  For those that are pretty quick on the uptake with [...]

Get Better Results with your Small Business Google AdWords Campaigns

2017-04-11T21:17:30+00:00 By |Marketing, Marketing Tips, Online Marketing, Small Businesses|

Get Better Results for Small Business on Google AdWords Campaigns There’s a good reason why Google AdWords is popular with online marketers, it provides an effective means of driving new prospects to a company’s website and converting them into customers. Businesses make an average of $2 in revenue for every $1 they spend on AdWords but others make [...]